Give us your poor, your skinny, malnourished models so that we may give them sandwiches

Much hubbub has been made regarding the 'over-thinification' of fashion models lately and Ralph Lauren ratchets it up one more notch. And then, to add fuel to an already stoked fire, Ralph Lauren threatens to sue those that are critical of its photoshop practices.

Here's what happened:

Ralph Lauren runs an ad featuring Filippa Hamilton (who actually has curves in real life). The photo is so grotesquely photoshopped, she looks well beyond heroin chic. Her face looks wider than her hips. A blog called Photoshop Disasters showcases it. Boing Boing covers it. Ralph Lauren slaps both with a DMCA complaint claiming copyright infringement. Photoshop Disasters removes the image but Boing Boing not amused (and certainly not intimidated) responds with guns blazing:

"Copyright law doesn't give you the right to threaten your critics for pointing out the problems with your offerings. You should know better. And every time you threaten to sue us over stuff like this, we will:

a) Reproduce the original criticism, making damned sure that all our readers get a good, long look at it, and;

b) Publish your spurious legal threat along with copious mockery, so that it becomes highly ranked in search engines where other people you threaten can find it and take heart; and

c) Offer nourishing soup and sandwiches to your models."

Could be one of the best "take this threat and shove it" responses I've ever read.

Read more here.