CP&B loses BK and now they're getting slammed by Groupon. But who the heck wants to work with Groupon when the CEO says this about working with an agency - "...We learned that you can't rely on anyone else to control and maintain your own brand". Really?! What is an ad agency for, then?
Look for this to appear in the yellow pages soon: "Popular coupon company seeking butt-kissing vendor to take orders and produce middle-of-the-road, non-controversial watered-down ideas. 'Yes-people' not a requirement, but preferred".
Hey, we didn't particularly care for the Super Bowl ad either. But to overreact like that and globally dismiss the value of an agency relationship is pretty ignorant.
Read more at Ad Age
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