Double Cross Vodka has decided that their high-end liquor was not getting the attention it deserved on the shelves, so they opted for a brand new look. The idea was to move away from traditional liquor bottles. The design is sleek, elegant, and undoubtedly unique. The vodka was originated in Russia, so the design was made to reflect its culture. The glass features Russian currency, literature, and even poetry. Thought was even put into the lid of the vodka glass. When a consumer pulls off the top of the bottle, it is weighted to make the bottle feel less cheap.
Wednesday, June 24, 2009
Time to Think Out Side of the Vodka Bottle
Double Cross Vodka has decided that their high-end liquor was not getting the attention it deserved on the shelves, so they opted for a brand new look. The idea was to move away from traditional liquor bottles. The design is sleek, elegant, and undoubtedly unique. The vodka was originated in Russia, so the design was made to reflect its culture. The glass features Russian currency, literature, and even poetry. Thought was even put into the lid of the vodka glass. When a consumer pulls off the top of the bottle, it is weighted to make the bottle feel less cheap.
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Posted by
BoxingClever
at
1:59 PM
Labels:
double cross,
liquor,
product design,
vodka
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